10.08.2008

Esurance example
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For example, consider the ad for esurance, which features animated characters. They also advertise on internet radio stations like di.fm. Second generation music players (not just Windows/Mac download applications like Winamp, etc.) can also get into this act.

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1.08.2008

Underperforming Web Media Company Faces Buyout
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Private Equity investors are moving in on a traditional Internet company CNET, offering a new board and outside capital in an attempt to raise the stock or gain control of the company so changes can be effected.

SFGate points to the divestiture of Webshots as symptomatic. Webshots was trumped by Photobucket, started by 2 guys in a basement in Colorado in 2004-but presciently with unlimited bandwidth, a core part of their early strategy. They then moved west, raised capital, and were acquired by Fox for some $300 million.

The growth rate of CNET in terms of viewers had stalled, so it has become a target for JANA Capital and Alex Interactive Media.

The lesson: Don't impede growth and keep things simple for the user

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4.03.2007

Humans Fiddle
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Terry Root is a familiar name to environment watchers--especially when the subject concerns global warming.

Root, a senior fellow at Stanford University, is co-author of a report on climate change that will be discussed at an international conference later this week in Belgium.

The report, "Climate Change 2007: Impacts, Adaptation and Vulnerability," investigates how global warming is already affecting the animal and plant kingdoms.

Read more here

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2.20.2007

CNET: Google's Page Encourages Scientists to Promote Themselves
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Larry Page talked to the AAAS in San Francisco about DNA and its small footprint. (an OS smaller than Windows or Linux)

The programming language of humans, if you will, would include the workings of your brain, said Page, who offered his hypothesis Friday night during a plenary lecture here at the annual American Association for the Advancement of Science conference. His guess, he said, was that the brain's algorithms weren't all that complicated and could be approximated, eventually, with a lot of computational power.

"We have some people at Google (who) are really trying to build artificial intelligence and to do it on a large scale," Page said to a packed Hilton ballroom of scientists. "It's not as far off as people think."

Page, the director of products at the 8-year-old search giant, described several of his areas of interest in science and technology during the hour-long talk, which was a rare engagement for the nerdy billionaire. But the common thread in the lecture seemed to be enthusiasm for what Page (and co-founder Sergey Brin) managed to do well with Google: good old-fashioned entrepreneurialism while solving a single problem.

Here's a response.

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